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TypeAll Articles Formulas

FINAL-FEAT-purple-shampoo-guide-carly-skp-1

Smart Ways To Use Purple Shampoo: A Pro's Guide to Controlling Tone & Client Expectations

blonde-to-copper-sarabotsfordhair-1

Blonde-To-Copper Transformation

jennifer garner posing smiling with chunky highlights

Celebrity Color

Jennifer Garner's Sunkissed Brunette With Chunky Highlights

hair gloss being applied

BTC Hair Trend Report

What's the Difference Between a Hair Gloss, Glaze and Toner? No, They're Not the Same

alex cooper with velvet blonde hair posing

Celebrity Color

Alex Cooper's Velvet Blonde Debut

color and gray coverage application

5 Genius Ways To Use 10-Minute Hair Color

A woman with voluminous, wavy platinum blonde hair and bright, cool-toned highlights, styled with a deep side part and smooth, glossy texture in the same indoor location.

Vanilla Blonde & Soft Money Piece

brunette ombre with long hair

BTC Hair Trend Report

How To Create a Subtle Ombré With the Olsen Dip Technique

charlotterowleyhair-blonde-blend-formula-1

Dimensional Blonde Blend

Old Money Blonde Hair With a Honey Bronde finish after

Not Too Blonde: 4 Old Money Bronde Toning Formulas

tonality-sarabotsfordhair-may-2

Toning/Glossing

Warm Vs. Cool Hair Tones: What Clients Should Know

Color swatch consultation using The Present Time shade book to match client hair tone at Studio 201.

Demi-Permanent Color

How to Introduce a New Color Line (Without Disrupting Your Client's Experience)

Bella Hadid at the 2025 Cannes Film Festival, debuting her new blonde hair.

Bella Hadid's Supermodel Blonde at the 2025 Cannes Film Festival

metgala2025-lisa-bp-2

Celebrity Color

5 Celebrity Color Formulas From the 2025 Met Gala

melaniemhasson-copper-formula-2

Golden Saffron

Leslie Bibbs hugging Megan Monaghan & Aimee Lou Wood & the text 'why we're not checking officially out of white lotus yet'

Celebrity Color

The White Lotus Hair Everyone's Obsessing Over

Soft blonde curls on a model wearing a grey top.

Low-Maintenance, Soft Blonde Curls

tracey-cunningham-schwarzkopf-gray-coverage-8

Corrective Color

How Tracey Cunningham Breaks Through Banding With Gray Coverage Clients

Cool-toned bronde with ash-blonde highlights and seamless blending.

How To Create Custom Brondes With Toning & Glossing

redken formula roundup

BTC Hair Trend Report

The Most Popular Shades EQ™ Formulas For 2025

rose-brunette-moil-gareth-3

Soft Rose Brunette

kenra-soft-blonde-vab-18 (2)

The Soft Blonde Revolution: 5 Luxe Formulas You Need to Try

pinklablondeclub-caramel-tr25

BTC Hair Trend Report

2025's Biggest Hair Color Trends

Long wavy blonde balayage hairstyle with soft highlights, styled by Gabriel Samra, showcasing natural beachy waves and multi-dimensional color.

3 Steps to Perfect Blonde: Gabriel Samra's Balayage Roadmap

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo