A Guide to the Glossy Fruit-Toned Brunette Trend Driving Shine, Richness and Repeat Visits Cherry cola introduced clients to glossy red-toned brunette—but now the trend is evolving into something deeper, softer and more luxurious. This season, clients are gravitating toward moodier brunette tones inspired by modern plum, blackberry, dark cherry and pomegranate hues that feel Continued
Creative Color Block How-To: Soft, Diffused Copper Sunset Color blocking has officially entered its next evolution: Today’s version is softer, more diffused and completely customizable—which makes it the perfect entry point for clients who want creative color without diving into the full-vivid world. BTC Editors spent the day in NYC at the Cutler Salon with Continued
PRAVANA Purples: The Iconic Shade From Then to Now Purple hair has been having its moment for a while now—and it's for good reason. The hue's versatility, range of shades and inclusiveness makes it an easy option when choosing a fashion hair color. From warm to cool, there is a purple shade that highlights every Continued
Purple Toning Drops: How To Customize Your Formulas Blonde never goes out of style and we KNOW our routine foil clients can't help but saying, “I still see yellow!” What if we told you that toning drops and prescription-level haircare are the secrets to customizing every client’s toner? From the shampoo bowl to their at-home Continued
The formulas colorists are creating right now
