While many stylists rely on root melts and glosses to soften their blonding work, TRUSS Professional Ambassador and #ONESHOT Winner Marina Sellecchia (@colorbymarina) teaches that the most seamless balayage-inspired results are actually built inside the foil. At her TRUSS Class “Modern Brunette” at True Beauty Concept in Southampton, Pennsylvania, Marina shares: “The blend is Continued
When it comes to creating seamless, dimensional blonding, getting the tip-out just right can make or break your final result. Ahead, Asil Simsek (@asil), educator, salon owner and global ambassador for TRUSS Professional, shares the techniques he relies on to create clean, controlled tip-outs every time. Want to see where these techniques lead? Here's the Continued
AI Blonde, No-Bleach Brunettes, Wolf Cuts and Other Trends That Dominated the For You Page In 2025, TikTok hair trends drove everything—from how clients described their blonding goals to the tools they bought and the color formulas they asked for by name. As BTC celebrates 25 years as the industry’s leading authority, we’ve watched the Continued
Rich Plums, Sparkle Brunettes, No-Bleach Highlights & More Fall/Winter 2025 Hair Color Trends Fall/winter hair color trends for 2025 are deep, rich and glow-boosting. Plum reds and jewel-tone cabernets are having a major moment, sparkle brunettes are all about glossy, light-reflective ribbons, and monochromatic blondes are shifting toward clean, all-over blends with soft warmth. No-bleach Continued
The formulas colorists are creating right now
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