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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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TypeAll Articles

Keune Kicks Off 2026 With New Launch, Major Promotions & Philanthropy Initiatives

amika means friend tour

Amika Hits the Road With "Amika Means Friend" Tour This Spring

Ulta the Artist Collective Members

Ulta Beauty Launches Their Artist Collective With 28 Stylists

goldwell glow up Photo courtesy of Goldwell

Goldwell Introduces Color CoLAB as Part of "Glow Up" Relaunch

ouai liter size shampoos and conditioners

OUAI Has Launched Liter Shampoo and Conditioners at SalonCentric

House of Bumble collective

Bumble and Bumble. Introduces the House of Bumble Collective as Part of Its New Era of Education

Bumble and Bumble. Expands Professional Distribution With SalonCentric

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Remembering Kim Vo, Celebrity Hairstylist and Beloved Industry Icon

Kérastase x Demi Moore

Demi Moore is Kérastase's Newest Global Brand Ambassador

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New Appointments

Philocaly Hair Names Chris Weber as Creative Director

OLAPLEX is Now Accepting Applications For Their Global Education Team

three models with cloud dancer color hair posing

milk_shake® PRO Launches Cloud Dancer Color Collection

Ken Pavés, and his mom Helen sitting together smiling

Ken Pavés Honors His Mother's Legacy With a $5 Million Mission to Fight ALS

Moroccanoil® Awards Five $5,000 Scholarships to Cosmetology Student

Moroccanoil® Awards $25,000 in Scholarships to Support the Next Generation of Salon Talent

pantone cloud dancer hair

BTC Hair Trend Report

The 2026 Pantone Color of the Year is Cloud Dancer—Here's What It Means For Hair

dina elliot obituary

Remembering Dina Elliot, CoFounder & CEO of Exit One Solutions

loreal-news-november-25-1

New Appointments

L'oréal PPD Sets New Leadership Team For Redken, Color Wow & L'oréal Professionnel

2025 black friday deals on hair brands

Black Friday 2025: The Best Deals For Hairstylists & Salon Owners

framesi show in madrid

Framesi International Congress 2025 Lights up Madrid For 80th Anniversary Celebration

amika's best-sellers

Amika Will Soon Be Available in Over 1,500 Ulta Beauty Stores

GOODYEYOUNG-launches-first-ever-pro-team

New Appointments

GOOD DYE YOUNG Announces First-Ever GDY-PRO Team

moroccanoil-ultabeauty-launch-news-4

Moroccanoil® Expands Into Ulta Beauty Stores Nationwide & Online

Photo courtesy of Keratin Complex® tabatha post

Tabatha Coffey Teams up With Keratin Complex® to Launch the Perfect Color Service

olaplex-ambassador-bobby-eliot-2

New Appointments

Celebrity Stylist Bobby Eliot Joins OLAPLEX as Global Brand Ambassador

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo