BTC Exclusive: amika to be Available In-Store & Online at Ulta Beauty

amika is heading to Ulta Beauty, marking its biggest retail launch yet and its first new brick-and-mortar partnership in over a decade. As of December 1, the Brooklyn-born brand will be available in 1,500+ Ulta stores and online, expanding its reach from salon favorite to omnichannel leader.

 

Ulta guests will find amika’s top sellers, including perk up dry shampoo, soulfood nourishing mask, and new frizz-me-not and forget frizz launches. amika-lovers can also lookout for exclusive Ulta sets that feature the brand's bestsellers.