BaBylissPRO® Announces Partnership With the Dallas Cowboys Franchise
BaBylissPRO® tools are now the Official Styling & Barber Tools of Cowboys Nation. With this dynamic collaboration, BaBylissPRO is set to bring their signature blend of precision, performance and style straight to the heart of the NFL. From the locker room to the sidelines, BaBylissPRO will be part of the Cowboys’ gameday grooming rituals—supporting both players and the iconic Dallas Cowboys Cheerleaders in looking and feeling their best.
Fans can expect immersive experiences on and off the field, including:
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“Barbershop Talk:” A behind-the-scenes digital series featuring Cowboys players and barbers sharing personal stories and grooming tips
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“Tips & Tricks:” Tutorials from the Dallas Cowboys Cheerleaders to help fans recreate their signature, sideline-ready hairstyles at home
“We’re thrilled to join forces with the Dallas Cowboys and Dallas Cowboys Cheerleaders,” said Alan Stockman, SVP and GM of BaBylissPRO. “This collaboration reflects the energy, precision and style both our brands represent.”
“BaBylissPRO brings a modern edge to the way our team gets gameday ready. It’s a collaboration that reflects our shared commitment to excellence,” adds Charlotte Jones, Dallas Cowboys Co-Owner and Chief Brand Officer.
A look at some of BaByLissPRO’s all-star offerings:
This partnership coincides with the June 18 premiere of Season Two of Netflix’s docuseries “America’s Sweethearts,” which follows the Dallas Cowboys Cheerleaders.
To learn more, visit BaBylissPRO.com or follow @babylissprousa, @babylissprobarber, @dallascowboys and @dccheerleaders on Instagram.
