Industry News

Aveda Appoints Luis Gonzalez as Color Director

Luis Gonzalez is Color Director For Aveda’s North America Artistic Team Aveda has announced that Luis Gonzalez (@luisgonzalezhaircolor) is the newest Color Director for their North America Artistic Team. In his role, Luis will create annual color collections, lead classes in select Aveda salons and develop products for Aveda North America to be showcased at Continued

January 31, 2023·1 min read

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Luis Gonzalez is Color Director For Aveda’s North America Artistic Team Aveda has announced that Luis Gonzalez (@luisgonzalezhaircolor) is the newest Color Director for their North America Artistic Team. In his role, Luis will create annual color collections, lead classes in select Aveda salons and develop products for Aveda North America to be showcased at exclusive shows and events across the industry.   “I am beyond honored to be North America Artistic Director for hair color,” said Luis. “My goal in this new role is to inspire artists to express themselves through hair color by elevating their artistry and expanding (more…)