How To Increase Retail Sales: Smart Strategies for Salon Owners Retail doesn’t fail because clients don’t want products. It fails when stylists feel like they’re delivering a script instead of caring for the person in their chair. Salon owner and Kenra Color® Artistic Director Eric Vaughn (@realericvaughn) has built REV Salon’s retail strategy around Continued
Why Salon Owners Should Book by Stylist's Skills, Not Availability Salon owners want consistent work across the floor. Clients want predictable results. Stylists want freedom to lean into what they do best. Those goals don’t have to compete. This article is Part 3 of The REV Salon Playbook: BTC’s five-part series unpacking the systems behind Eric Vaughn’s high-performing Continued
What REV Salon Can Teach Us About Hybrid Salon Models: A Commission-to-Rental Path That Works For years, the commission-versus-booth rental debate has dominated salon business conversations. But for Kenra Professional Color Artistic Director and owner of REV Salon in Houston and Los Angeles, Eric Vaughn (@realericvuaghn), that either-or framing misses a bigger opportunity: building a Continued
The Beauty Pro and Salon Owner's Guide to Manifesting in 2026 If 2025 taught us anything, it’s that talent isn’t the only thing that builds a thriving beauty business—direction does. And that’s where manifesting comes in. Before you picture vision boards and vibes-only affirmations, let’s get real: Manifesting for beauty pros is part mindset, part Continued
BTC Challenge0 answered
