Artist—Dilan Desilva, Jason Everett, Robert Maconi
By Nicki Perry·November 25, 2020
Keep reading for free
Create a free account or sign in to continue
One Login · All Platforms
One account across behindthechair.com, BTC University, and oneshothairawards.com.
Use the same email and password across behindthechair.com, BTC-U, oneshothairawards.com, and Who Does Your Hair — one set of credentials, every site.
Salon Owners: 3 Reasons Why Your Business Is Probably Struggling
Being a salon owner is a tough job and with so much on your plate, there's nothing more infuriating than seeing your business struggle and not knowing why. So while in Miami for Millennium Systems International’s 2019 Business Mastery conference (formerly known as The Millennium Experience), we sat in on classes with some of the industry's top business-savvy people and learned three reasons why salons struggle and how salon owners can turn things around.
1. Your Turnover Rate Is Too High
You want your salon to…
Experience BTC Founder and Creative Director Mary Rector's powerful insights from 22 years in the industry.
@marybehindthechair
Discover salon-focused Instagram tips from Haley Gable to keep your books full.
@haleygable
Reignite your flame with real truths from BTC’s Founder Mary Rector.
@marybehindthechair
Kevin Murphy breaks down how the salon landscape is evolving, why personalization and self-expression now matter more than ever, and how hairdressers who understand branding will be the ones who thrive long-term.
@kevinmurphyhair
Mary Rector discusses a defining moment where social media, suite rental, and instant gratification have reshaped the salon industry — and how to build a career that lasts.
@marybehindthechair
Discover the story of Madison Reed Founder Amy Errett's unique business pivot during COVID.
@amyerrett, @marybehindthechair
Learn to enhance your social media, attract and retain clients, raise prices confidently and create a standout salon experience, while creating a dream team or succeeding as an independent salon owner.
@marybehindthechair, @haleygable +1
