Aveda Congress 2018: Know What We’re Made Of, a global celebration in honor of the craft of hairdressing and the Aveda network, will take place Oct. 6-9 in Minneapolis, Minn., the global headquarters of Aveda. It's a four-day event thatrecognizes top talent, inspires and educates with technical and creative presentations and fosters a deep sense of connection to Aveda’s heritage of distinctive artistry and social responsibility.

This year’s Aveda Congress honors the brand’s 40^thanniversary through themulti-facetedtheme ofKnow What We’re Made Of.The theme takes a cue from the new…