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Amika Launches New "Love All Your Hair Days" Campaign · Behindthechair | Behindthechair.com

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Amika Launches New "Love All Your Hair Days" Campaign

By Dinell·March 01, 2022

amika Is Encouraging Everyone To "Love All Your Hair Days"

amika continues to celebrate their commitment to inclusivity and diversity with their newest campaign “Love All Your Hair Days,” which emphasizes individuality, self-expression and the power of great hair transforming the everyday.

The campaign features a diverse collective of personalities, and spotlights individuals paired with relatable "hair day" scenarios. It sheds light on the emotional aspect of haircare and styling and empowers people to accept their hair always, no matter the day! One concept shares the message “3 Days No Wash Hair Day,” with amika's Perk Up…

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