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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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TRUSS Professional Announces Rebrand With Global Campaign

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This 3-Day Hair Show Brought Thousands of Stylists to Nashville

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Meet MYAVANA, Science-Backed Luxury Haircare For Textured Hair

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Extension Application

4 Reasons Why Your Client's Extensions Are Showing & How To Fix Them

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Schwarzkopf Announces Dove Cameron as New Global Brand Ambassador

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Premiere Orlando 2024: Everything You Need to Know

Graham Nation interview exclusive @grahamnation SexyHair

BTC Exclusive: How Graham Nation Built a Celebrity Clientele & Found Success in Hollywood Hair

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Bridal Business

3 Tips To Create 2024's Biggest Bridal Updo Request

behind the chair btc beauty product box for hairdressers salon professionals

The BTC Beauty Box is Back & Better Than Ever—Same Best-Sellers, No Subscription Needed.

Health & Wellness

The Rapunzel Project®: Saving Hair During Chemotherapy Through Scalp Cooling Therapy

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Beyoncé Launches Haircare Line, Cécred & Stylist Grant Program

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Shane Wolf Joins the Estée Lauder Companies as President, Global Brands, Aveda, Bumble and Bumble

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Schwarzkopf Professional® Launches LIFT Event Series Starring Chris Appleton

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You Know Your Mom is a Hairstylist When…

Aveda Partners With Actress Antonia Gentry For Be Curly Advanced™ Launch

America's Beauty Show 2024

What You Missed at America's Beauty Show 2024

Kelsea Ballerina Met Gala 2024 hair by Peter Lux

Kelsea Ballerini's Floral Met Gala Updo

Emma Chamberlain at 2024 Met Gala hair by @samiknighthair

Emma Chamberlain's Editorial Top Knot at 2024 Met Gala

Gigi Hadid blonde bob by Laura Polko for 2024 Met Gala

Gigi Hadid's Marilyn-Inspired Met Gala Bob

Lana Del Rey Met Gala 2024 waves by Anna Cofone

Lana Del Rey's 2024 Met Gala Deep Blonde Waves

Willow Smith's hair by @vernonfrancios at Met Gala 2024

Willow Smith's African Royalty-Inspired Met Gala Hair

Kerry Washington 2024 Met Gala hair by @takishahair

Kerry Washington's Short & Sweet Wet Pixie

Zendaya Met Gala 2024, hair by Ursula Stephen

Zendaya's 2024 Met Gala Delicate Bun

Emma Chamberlain at 2024 Met Gala hair by @samiknighthair

Met Gala 2024: Every Celebrity Beauty Look From the Red Carpet

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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