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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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Coloring Curls/Texture

3 Curly Blonding Mistakes That Can Cost You Curl Integrity

feat before and after Photo Credit Instagram via @kainevakaihair

Corrective Color

The Gray Blending Mistake That Happens Before You Even Tone

Close-up of a foil placement demonstrating Marina Sellecchia's balayage-inspired foil technique, featuring a softly feathered transition zone and fully saturated ends for seamless dimension.

How To Create a Balayage Effect With Foils

A brunette client with long, glossy waves showcases a luxury balayage color featuring rich chocolate brown tones blended with soft caramel ribbons. A stylist lifts the hair to display dimension while another photographs the finished result on a smartphone inside a salon.

Why Package Pricing Works For Luxury Color Services

Hairdressers in a salon during a conversation about workplace culture and team dynamics.

"They Have a Problem For Every Solution": The Real Cost of Negative Salon Energy

kaine and client before and after Photo courtesy of Kaine Vakai (@kainevakaihair) (1)

This Gray Blending Method Removes Banding Without Looking Over-Highlighted

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TRUSS Connection Global Heads to Peru With 300+ Beauty Pros

Models wearing The Hair Shop Curly Collection featuring Loose Spiral and Deep Spiral textures

Hair Extensions

The Hair Shop Launches First-Ever Curly Collection Designed For Textured Hair

eric michael hair high contrast balayage after

Why Your Blonde Looks Flat: 2 Foiling Mistakes to Avoid

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4 Tip-Out Do's and Don'ts For Old Money Blonde

The Shades EQ Glosses Top Colorists Reach For Most Right Now

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Paul Mitchell Launches "Every Blonde Needs a Pro" to Spotlight Stylists

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3 Types of Teasing For Luxury Highlights

How To Build Volume In Curly Hair Without Losing Length @nubiarezo BTC University (5)

Cutting Curls/Texture

How To Build Volume in Curly Hair Without Losing Length

Contemplative moment in a salon studio woman looking sad with head in hands

Health & Wellness

What Hairdressers Wish They Knew Before Returning to Work After a Loss

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3 Things That Make or Break a Vivid Color Application

tip out with lightener

3 Tip-Out Mistakes (And How To Fix Them)

Back view of long blonde hair over a black salon cape with horizontal measurement lines illustrating where a trim ends and a haircut begins.

Is a Trim Really Different From a Haircut? Thousands of Stylists Weigh in

Blonde model with long, layered hair extensions styled with soft face-framing layers and voluminous waves.

Cutting Extensions

Point Cutting Vs. Slide Cutting Extensions: When To Use Each Technique

A stylist holds an open foil while using the tail of a comb to smooth and separate hair strands coated with lightener. The technique demonstrates how to correct hair that has folded or shifted inside the foil before closing it.

Why Folding Foils Could Sabotage Your Blonde Results

A hairstylist in a salon receives a bouquet of flowers from a client, illustrating the support and compassion many hairdressers experience during difficult life events.

"My Clients Got Me Through It": Hairdressers Share the Unexpected Support They Found Behind the Chair

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The Fastest Way to Lose Your Best Clients

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Why Hourly Pricing is Killing Your Client's Experience

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The Secrets to Making a Small Salon or Suite Feel Twice the Size

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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