Keep reading for free
Create a free account or sign in to continue
One Login · All Platforms
One account across behindthechair.com, BTC University, and oneshothairawards.com.
Use the same email and password across behindthechair.com, BTC-U, oneshothairawards.com, and Who Does Your Hair — one set of credentials, every site.
Lets' face it, your number one priority in the salon is making your clients look and feel beautiful. And even though retail sales are a big part of working in the salon, for many stylists, retailing is an afterthought. Chad White, ColorProof Platform Artist, shares a few surefire tips to supercharge your retail game and boost your commission!
Win a Split Ends Mender from ColorProof!
1. Consultation is Key. Always start with a quick consultation and then take your client to the shampoo bowl for a clarifying treatment using ClearItUp Detox Shampoo.
2. Talk to…
Experience BTC Founder and Creative Director Mary Rector's powerful insights from 22 years in the industry.
@marybehindthechair
Discover salon-focused Instagram tips from Haley Gable to keep your books full.
@haleygable
Reignite your flame with real truths from BTC’s Founder Mary Rector.
@marybehindthechair
Kevin Murphy breaks down how the salon landscape is evolving, why personalization and self-expression now matter more than ever, and how hairdressers who understand branding will be the ones who thrive long-term.
@kevinmurphyhair
Mary Rector discusses a defining moment where social media, suite rental, and instant gratification have reshaped the salon industry — and how to build a career that lasts.
@marybehindthechair
Discover the story of Madison Reed Founder Amy Errett's unique business pivot during COVID.
@amyerrett, @marybehindthechair
Learn to enhance your social media, attract and retain clients, raise prices confidently and create a standout salon experience, while creating a dream team or succeeding as an independent salon owner.
@marybehindthechair, @haleygable +1
