With the re-launch of Elumen® hair color, Goldwell® hair color provides stylists, for whom hair color is more than just a product, a unique opportunity to exploit their creative potential to the fullest. High-definition, glossy colors are the result after every color application with Elumen® hair color. The results: incredible shine, exceptionally long-lasting and natural, healthy-looking hair.
There are no limits to the creativity of hair stylists all over the world thanks to the 28 shades in the Elumen® hair color range. From brilliant blond and brunette shades to colors like pink, turquoise, violet and many more – Elumen® hair color satisfies every possible hair color desire! Hair treated with Elumen® hair color retains up to 76 percent more color intensity compared to oxidative permanent hair colors and up to 37 percent more shine compared to an intensive toners.
Key Features:
- Without oxidation, ammonia-free
- Improved hair structure
- Exceptional shine
- Sharp, brilliant colors
Magnet-Effect:
Intensive Elumen® hair color pigments are physically drawn deep inside the hair where they are anchored securely. The result: amazingly intensive and uniquely long lasting color results.




















