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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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Latest Posts

All Topics Hair Color Haircuts Styling Business Hair Extensions Men's Celebrity Haircare Nails BTC Hair Trend Report Events Industry News Monthly Product Launch List

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Lauren Freas reacts to her finished style after receiving the milk_shake Everlasting Bonds in-salon treatment.

Pro Beauty Events

Why Formaldehyde-Free Hair Botox Treatments Are Replacing Traditional Keratin Services

Red

How Tracey Cunningham Creates Rich, Multi-Dimensional Reds

Model with long copper hair styled in soft, voluminous layers and face-framing movement.

Long Layers

How to Avoid Holes in Long Layered Haircuts

TRUSS Global Ambassador Lisa Hernandez carries a flag during the opening ceremony celebrating the event's international community.

Pro Beauty Events

Inside TRUSS Connection Global: Education, Launches & Community in Peru

Suite Rental 101

Suite Renters: Read This Before You Sign the Lease

before with long regrowth and dark roots with after Photo courtesy of ULTA Beauty

Foiling

Want to Skip the Shadow Root? Try These 2 Placement Tips

Promotional image for the Behindthechair Beauty Box featuring a bright pink branded box surrounded by professional haircare and styling products from Bumble and bumble, Joico, KEVIN.MURPHY, American Crew and Majestic Hair Care, plus a branded cosmetic bag. Text highlights a $223 retail value and the promotional price of $39.95 with free shipping.

BTC Hair Trend Report

New! BTC Beauty Box. Only $39.95 ($233 Value)

Redken Shades EQ Gloss Honey Copper collection featuring the new 06HC Honeycomb, 08HC Honey Bee and 09HC Honey Butter shades against honey-toned hair swatches.

Toning/Glossing

Redken Launches Honey Copper: Inside the New Shades EQ Collection

Side view of Mika Abdalla's layered shag haircut with soft waves and fringe as Allie Hayes during the Off Campus press tour.

Celebrity Haircuts

The New "Rachel": Allie's Haircut in Off Campus Has Gone Viral. Here's How Her Hairstylist Actually Cuts It.

low and slow lightening curls consultation

Coloring Curls/Texture

The Curly Hair Consultation: What Your Client is Really Saying

Management

How a Salon Culture Begins to Fall Apart

feat - The Cheekbone Guide For Cutting Soft Curtain Bangs @rachelwstylist BTC University

Fringe

The Cheekbone Guide For Cutting Soft, Custom Curtain Bangs

Balayage

Bold Panels Vs. Fine Ribbons: How Placement Affects Contrast and Dimension

A hairstylist cuts a blonde client's wet bob haircut while the salon chair is turned away from the station mirror. The stylist uses a comb and scissors to shape the hair in a modern salon with warm lighting, natural wood accents and contemporary décor. The image illustrates a haircut in progress with the client positioned away from the mirror.

WWYD- What Would You Do?

Should You Turn Clients Away From the Mirror During a Haircut?

Two hairstylists in a salon share a secretive moment as one whispers into the other's ear. Surrounded by salon stations and hair products, the pair react with amused expressions, capturing the playful, behind-the-chair camaraderie of salon life.

WWYD- What Would You Do?

10 Wild Hairstylist Confessions That Belong in the Hall of Fame

Pink

How To Create Pink Color Blocking With Hair Extensions

shades alk at grown out root Photo Credit Instagram via @paintedhair

Corrective Color

This Color Correction Trick Helped Eliminate Years of Banding

A five-star review acrylic sign displayed on a modern marble countertop inside a luxury hair salon, next to a ceramic vase with dried pampas grass, a lotion dispenser, and a burning candle.

Salon Management

How To Write Google Review Replies That Book Salon Clients

long brown butter blonde hair Photo Credit Instagram via @hairbysadiep

BTC Hair Trend Report

Brown Butter Blonde is the New "Expensive" Hair Color

Pageof 312

The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

Hair Color Haircuts Celebrity Styling Business Collections Extensions Texture Men's Haircare Nails

Hair ColorHaircutsCelebrityStylingBusinessCollectionsExtensionsTextureMen'sHaircareNails

The Beauty Industry’s Definitive Source

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TypeAll Articles Formulas

The Beauty Industry’s Definitive Source

Brand Partnership Opportunities Contact Privacy Policy Terms of Service

Pro Beauty Events

Inside milk_shake's New In-Salon Bonding Treatment

Pink

5 Tips to Formulate Soft Pinks & Rose Golds

Brand Interviews

Ashlee Norman: Why the Industry is Relearning What Makes an Educator

Gray Coverage

Gray Coverage: Are You Making These Sectioning Mistakes?

Gray Coverage

How to Cover Gray Without Creating Hot Roots

Treatments/ Masks

Why Formaldehyde-Free Hair Botox Treatments Are Replacing Traditional Keratin Services

Red

How Tracey Cunningham Creates Rich, Multi-Dimensional Reds

Long Layers

How to Avoid Holes in Long Layered Haircuts

Pro Beauty Events

Inside TRUSS Connection Global: Education, Launches & Community in Peru

Suite Rental 101

Suite Renters: Read This Before You Sign the Lease

Foiling

Want to Skip the Shadow Root? Try These 2 Placement Tips

BTC Hair Trend Report

New! BTC Beauty Box. Only $39.95 ($233 Value)

Toning/Glossing

Redken Launches Honey Copper: Inside the New Shades EQ Collection

Celebrity Haircuts

The New "Rachel": Allie's Haircut in Off Campus Has Gone Viral. Here's How Her Hairstylist Actually Cuts It.

Coloring Curls/Texture

The Curly Hair Consultation: What Your Client is Really Saying

Management

How a Salon Culture Begins to Fall Apart

Fringe

The Cheekbone Guide For Cutting Soft, Custom Curtain Bangs

Balayage

Bold Panels Vs. Fine Ribbons: How Placement Affects Contrast and Dimension

WWYD- What Would You Do?

Should You Turn Clients Away From the Mirror During a Haircut?

WWYD- What Would You Do?

10 Wild Hairstylist Confessions That Belong in the Hall of Fame

Pink

How To Create Pink Color Blocking With Hair Extensions

Corrective Color

This Color Correction Trick Helped Eliminate Years of Banding

Salon Management

How To Write Google Review Replies That Book Salon Clients

BTC Hair Trend Report

Brown Butter Blonde is the New "Expensive" Hair Color

Pageof 312

All Topics Hair Color Haircuts Styling Business Hair Extensions Men's Celebrity Haircare Nails BTC Hair Trend Report Events Industry News Monthly Product Launch List