Moroccanoil® Appoints Jay Elarar as CEO

Moroccanoil® announces the appointment of Jay Elarar as Chief Executive Officer, effective immediately.   Jay brings intimate understanding and commitment to the brand, having begun his career with Moroccanoil® as Director of Sales in 2012 when the company was only 5 years old. He was later promoted to the position of Global Vice President of Sales and during this period, he shifted the company decision-making process to be more data-driven with a strong focus on the professional salon channel and distribution strategy.    In his new role, Jay will spearhead new product innovation and strategies for bringing products to the market (more…)