Moroccanoil® announces the appointment of Jay Elarar as Chief Executive Officer, effective immediately.
Jay brings intimate understanding and commitment to the brand, having begun his career with Moroccanoil® as Director of Sales in 2012 when the company was only 5 years old. He was later promoted to the position of Global Vice President of Sales and during this period, he shifted the company decision-making process to be more data-driven with a strong focus on the professional salon channel and distribution strategy.
In his new role, Jay will spearhead new product innovation and strategies for bringing…
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