Great Clips Names Traci Elder VP of Marketing and Communications

Great Clips Adds Industry Vet Traci Elder to Lead Marketing + Brand Strategy

Great Clips just announced a major leadership move: Traci Elder has joined the company’s Senior Leadership Team as Vice President of Marketing and Communications.

Known for building powerhouse franchise brands, Traci most recently served as VP of Brand Strategy and Creative Expression at Purpose Brands, the global fitness, health and wellness portfolio behind names like Anytime Fitness, Waxing the City and The Bar Method.

Here's what Traci will be leading at Great Clips:

• Brand strategy and growth (internal + external)