Industry News

Introducing…The New Face of OPI!

I’m Not Really a Waitress. Lincoln Park After Dark. Big Apple Red. You know these OPI shade names because they’re iconic, and you’ve probably worn at least one, if not all. Now, 30 of OPI’s quintessential shades are getting a reboot: they’ll be available as OPI’s long-wear lacquer line, Infinite Shine, which provides 10-day shine Continued

October 25, 2016·1 min read

OPIpyper5_orig
I’m Not Really a Waitress. Lincoln Park After Dark. Big Apple Red. You know these OPI shade names because they’re iconic, and you’ve probably worn at least one, if not all. Now, 30 of OPI’s quintessential shades are getting a reboot: they’ll be available as OPI’s long-wear lacquer line, Infinite Shine, which provides 10-day shine without the LED light. And to take these iconic shades into the next generation, OPI tapped 19-year-old Pyper America Smith, a style icon, model and musician.     “Pyper embodies infinite possibility, and by constantly reinventing herself, she’s inspiring a new generation of women,” says (more…)