Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo
Creative Color

How-To: Fire up Your Reds

Red. It's more than a color—it's an expression. It's bold and fierce. So whether your client is a natural redhead or wearing a color crafted from behind the chair, we all know it's anything but simple. Shades of red can range from crimson to mahogany, from ginger to violet, from fire to wine. The spectrum that is red seems Continued

August 21, 2016·1 min read

COL2_orig_large
Red. It’s more than a color—it’s an expression. It’s bold and fierce. So whether your client is a natural redhead or wearing a color crafted from behind the chair, we all know it’s anything but simple. Shades of red can range from crimson to mahogany, from ginger to violet, from fire to wine. The spectrum that is red seems to be never ending, and the possibilities when creating a cool red shade are, in one word, limitless   The new Red Collection from Goldwell knows just how important your reds are. The collection features four signature color services: Deep Violet, Fiery Red, Glowing Mahogany and (more…)