ColorProof Evolved Color Care® is thrilled to announce the appointment of Kelly Beam as Vice President of Marketing. In her new role, Kelly will be responsible for overseeing ColorProof’s growing marketing department and will play an integral role in the continued development of the brand focusing largely on integrated marketing strategies across e-commerce, digital, mobile, social and offline efforts. Kelly will also spearhead ColorProof’s overall branding initiatives, promotional campaigns and new product launches while overseeing public relations and all social media efforts.

A social and digital veteran, Kelly is a results-driven, marketing professional with more than 16…