Would you believe this color melt was created using SHAMPOO? It’s true! Roy Naccour (@roynacc), owner of J. Joseph Salons in the Tampa, Fla. area, went live on BTC’s Facebook to demo a technique he uses on color chameleons who love to change their look often and don’t want anything too long-lasting. His secret? Watercolors Intense Shampoos, which deposit color—temporarily—and fade on-tone.

What’s the benefit of creating this look if it’s going to easily wash out? For Roy, it’s another moneymaker! You can charge for this, and think of the clients who want fun…