Experience BTC Founder and Creative Director Mary Rector's powerful insights from 22 years in the industry.
@marybehindthechair
Level up your short haircutting expertise with insights from the Victory Barber & Brand™ team—Matty Conrad, Mark Bustos and more.
@mattyconrad, @markbustos +2
Master warm, dimensional sunset brunettes with Daniel Mora and Dean Roybal.
@danielmbeauty, @deanroybal
Create seamless, high-impact, low-maintenance luxury color with Larisa Love’s blending and ombré techniques.
@larisadoll
Integrate cutting and color techniques to create cohesive, timeless looks with Jessica Scott Santo and Rachel Williams.
@jessicascotthair, @rachelwstylist
Witness industry icons from Redken, Moroccanoil®, Joico and ARC™ Scissors unveil the hottest looks and expert techniques for enhancing your skills and growing your business.
@thebtcshow
Revolutionize your social media game with AI, expert insights, mental health support and influencer tips.
Frederic Aspiras, the mastermind behind Lady Gaga's iconic looks, spills behind-the-scenes stories in this exclusive interview.
@marybehindthechair, @fredericaspiras
Experience industry icons from TRUSS Professional, Ulta, L'Oréal Professionnel and Reuzel as they reveal legendary looks and techniques to take your skills to the next level.
Award-winning artists from Redken, Wella Professionals, Ulta Beauty and Moroccanoil take the BTC Show stage.
Award-winning artists from L'Oréal Professionnel, Matrix, ARC™ Scissors and more take the BTC Show stage.
