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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Color Formulas

Formulas Using Ulta Beauty

Submitted by BTC artists featuring Ulta Beauty products.

men's Pearl blonde hair final

Pearl Blonde Platinum Card

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Contouring Copper

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Geodesic Color Melt

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Face-Framing Lilac

Galleries

2022 oneshot winner nickstenson editorial collection winner 2022

#ONESHOT HAIR AWARDS

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#Thebtcshow 2021

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Ulta Beauty at #Thebtcshow 2021

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Connection Center at #Thebtcshow 2021

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BTC "On Tour" Nashville

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BTC "On Tour" Chicago

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Co-Lab Styling at #Thebtcshow 2018

Ulta Beauty Pro Team Photo Shoot

Ulta Beauty Pro Team Collection