Loading

BOND. NEOBOND. FHI Brands Now Has License to Heal! · Behindthechair | Behindthechair.com

The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

Hair Color Haircuts Celebrity Styling Business Collections Extensions Texture Men's Haircare Nails Celebrity

Hair ColorHaircutsCelebrityStylingBusinessCollectionsExtensionsTextureMen'sHaircareNailsCelebrity

The Beauty Industry’s Definitive Source

Brand Partnership Opportunities Contact Privacy Policy Terms of Service

© 2026 behindthechair.com. All rights reserved.

Advertisement

Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

BOND. NEOBOND. FHI Brands Now Has License to Heal!

Artist—Josie Scarpa, Nycole Jones

By BTC Team·October 05, 2017

FHI Brands’ President and CEO Shauky Gulamani had been busy in the lab, brewing up a secret agent that promises to correct and even prevent damage before it begins by creating new bonds in the hair, and buffering existing bonds. The result, even after intense chemical processing, is enhanced elasticity and strength and incredible condition and shine. It’s called NEOBOND Professional, and Shauky characterizes it as “an insurance policy that raises the hair protection bar with an innovative delivery system that yields long term health, voluminous body and a brilliant polished shine.”

Shauky and his…

Keep reading for free

Create a free account or sign in to continue

One Login · All Platforms

Join Behindthechair

One account across behindthechair.com, BTC University, and oneshothairawards.com.

Or

Email Address

We'll check if you have an account, or create one if you don't.

Use the same email and password across behindthechair.com, BTC-U, oneshothairawards.com, and Who Does Your Hair — one set of credentials, every site.

Advertisement

Advertisement

Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

Read This Next

The Backbar Upgrade That Builds Client Trust and Ticket Value4 min
Why Formaldehyde-Free Hair Botox Treatments Are Replacing Traditional Keratin Services3 min

Treatments/ Masks Courses

The Wash & Go For Curls

The Wash & Go For Curls

Learn Christin Brown's “Wash and Go” technique for natural curls and her best consultation tips.

@curlfactor

Latest in Treatments/ Masks

formaldehyde free treatment in process

Formaldehyde-Free Smoothing is Taking Over—Here's Why

Stylist using amika flat iron on long straight brown hair

Want to Offer Smoothing Treatments? Here's How to Get Started

alix earle blonde soft waves dimensional

13 Biggest Hair Trends of 2025 According to TikTok

damaged frizzy hair on the left, glossy sleek smooth hair on the right

Frizz

Smoothing Treatments Without Formaldehyde? Here's What Stylists Are Using Now

hard water Photo courtesy of Davines

Hard Water Ruining Your Hair Color? Here's How To Fix It

hair with hand holding some to show shedding/ hair loss

4 Reasons Hair is Breaking & Shedding (That Have Nothing To Do With Lightener)

innerjoi s 6

Hair Breakage Vs. Shedding: Here's the Difference

how to remove hard water buildup in blondes

How Hard Water Buildup is Hurting Your Blondes