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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

Hair Color Haircuts Celebrity Styling Business Collections Extensions Texture Men's Haircare Nails Celebrity

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Titanium Ice

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How-To: Amethyst Jewel Melt

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Red Pearl From Schwarzkopf Professional

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Pastel Color Melt From Kenra Professional

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Sea Shells Color Formula

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Strawberry Chocolate Sombré

Fiery Purple-to-Pink Color Melt

RED HOT: Fiery Purple-To-Pink Color Melt

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Autumn Color Melt From PRAVANA

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Color Burst From Wella Professionals

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Mermaiden

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All Topics Hair Color Haircuts Styling Business Hair Extensions Men's Celebrity Haircare Nails BTC Hair Trend Report Events Industry News Monthly Product Launch List

All Hair Color Color Melt Balayage Blonde Foiling Brunette Gray Coverage Silver/ Gray Red Toning/Glossing Corrective Color

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo