3 Different Ways To Apply A Hair Serum
Yes, serums are great for adding shine and fighting frizz but are you really using them to their fullest potential? If you’re not using this super-versatile product at the backbar, post-color services and on all of your winter brides, you will be after scrolling through these stylist-approved secrets.
Since we know you do it all, we asked two BTC Team Members—bridal expert Annette Waligora (@anette_updo_artist) and balayage specialist Mika Rogerson (@mikaatbhc)—unconventional ways you should be using serums. Read them below!
1. Transform Any Conditioner —> Intensive Repair Treatment
Whether you’re looking for creative shortcuts at the backbar or recommending easy retail sales, here’s how you can instantly transform any conditioner into an intensive repair treatment.
- Depending on hair density and length, apply 2 to 3 pumps of Alterna Haircare Caviar Anti-Aging Restructuring Bond Repair 3-In-1 Sealing Serum to your palm.
- Add any Alterna Haircare Caviar Anti-Aging Conditioner and emulsify.
- Apply evenly to wet hair, process for 3 minutes and rinse.
2. The Post-Color Step You’ve Been Skipping
After intense chemical services like heavy lifting and coloring sessions, it’s important to restore a healthy-looking and feeling glow to the hair. Try cocktailing Restructuring Bond Repair 3-In-1 Sealing Serum and Caviar Anti-Aging Restructuring Bond Repair Leave-In Protein Cream for a deeply restorative mix that protects, seals and rebuilds strands.

3. Achieve A Softer Finish During The Winter Months
Annette always preps her sleek updos with Restructuring Bond Repair 3-In-1 Sealing Serum to build a smooth foundation, but you can also use a small amount to fix and alter styles later for a softer finish. Just take a fingertip amount and brush over flyaways or any small pieces that need extra TLC.
This is especially important for winter brides and holiday styling, when it’s that time of year that your clients’ hair is dry and more brittle. Watch Annette create two sleek updos using the Restructuring Bond Repair 3-In-1 Sealing Serum below!









