Reds burn hot, but they don’t need to fade fast! This cinnamon shadow root by Kadus Professional Top Artist Justin Frost deploys a few techniques to keep the fade at bay, such as:

• Filling the hair with Kadus Demi-Permanent colors and Kadus Special Mixes to give the red hues a foundation and keep them rich instead of hollow.
• Layering reds for dimension and depth and using Kadus Demi-Permanent as the final step, which Justin calls “sealing the deal.”
• Rinsing with cool water, and making sure clients know to use cool water when they shampoo (and to shampoo…