







Color Wow has launched Raise the Root, a new root thickening and lifting spray for extra voluminous looks. The root spray delivers major root lift without feeling stiff or sticky. It contains proprietary elastomers that form a “spring” at the roots.
1. Spray onto damp or dry hair, concentrating at the roots.
2. Style as desired.
3. Hit with blow-dryer heat for lasting results.
For more information, visit colorwow.com.








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