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November 29, 2022
Your more mature clients should actually be your favorite. Why? Because they are more active, energetic and influential than ever. They own and spend more, and are more service and quality conscious than any other demographic. Which is why as their stylist you need to personalize their salon services and offer them something special. It’s not just about covering gray/white hair, this clientele wants flattering looks that will suit them at the age they are. Most importantly, they want results that last. This is where Schwarzkopf Professional®’s new IGORA® ROYAL ABSOLUTES comes into play. This revolutionary haircolor system is the first formulated with Collagen providing 100 percent gray/white coverage with indulgent care benefits. Choose the perfect shade for your client from the IGORA® ROYAL ABSOLUTES fashion hues that “pop” or the softer, more natural-looking IGORA® ROYAL ABSOLUTES AGE BLEND tones. Your clients will have never looked better!
IGORA® ROYAL ABSOLUTES comes in 20 vibrant fashion shades, while IGORA® ROYAL ABSOLUTES AGE BLEND offers 10 softer, multi-tone shades for more natural-looking, flattering results.
Product Highlights
– Superior shine and long-lasting results
– Extra care for mature hair: Pro-Age Complex with Siliamine and Collagen
– Low-odor technology
– Up to three levels of lift
For more information visit, www.schwarzkopf-professionalusa.com.
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