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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED
Hair Color
Haircuts
Celebrity
Styling
Business
Collections
Extensions
Texture
Men's
Haircare
Nails
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Hair Color
Haircuts
Celebrity
Styling
Business
Collections
Extensions
Texture
Men's
Haircare
Nails
Products
All Topics
Hair Color
Hair Extensions
Haircare
Cutting Curls/Texture
Men's
Styling
Tools
Business
Millennium Systems International Meevo
Product Launches
PHYTO
ReNeu Scalp Therapy From NEUMA
Product Launches
Macadamia Natural Oil Flawless
Product Launches
New Men's Products From ARROJO
Conditioners
Scruples
Scruples' New Pearl Classic Collection Stylist Kit
Styling
Schwarzkopf Professional
OSiS+ Glamour Queen Hairspray
Skin/Spa
Sweet Tea Whipped Shea Butter Body Polish From Farmhouse Fresh
Product Launches
Stylists' Secret Weapons – Part Two!
Tools
Duet Styling Chair From Takara Belmont
Product Launches
Stylists' Secret Weapons
Product Launches
Stylist Secret Weapons
Styling
KMS
KMS® California HAIRPLAY Messing Creme
Styling
Macadamia Natural Oil Control Working Spray
Hair Color
Keratin Complex
Keratin Complex Vitalshot the Bond Rebuilder
Product Launches
Green Light Argan Velvety Hair Cream
Brushes/Combs
Olivia Garden
NanoThermic® Contour™ Vent Combo Professional Brush Collection From Olivia Garden
Brushes/Combs
Olivia Garden
A Contouring Mixed Bristle Brush by Olivia Garden
Hair Color
Aloxxi
Ultra Lightener From Aloxxi
Nails
Cuccio Manicure Micro Exfoliant
Haircare
OandM Conquer Blonde Shampoo
Skin/Spa
Pida Exfoliating Gel
Heat Styling
Kenra Professional
Platinum® Blow-Dry Collection
Blow Dryers
CHI
DURA CHI Professional Tools
Styling
AG Hair High and Dry Matte Volume and Finishing Spray
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