How-To: Impeccable Volume With Shine

We all have clients who dream of strutting down the catwalks of New York and Paris Fashion Weeks, or appearing on the covers of Italian Vogue and Harper’s Bizaar. Give them the runway and editorial look they crave with this bold and bouncy blow-dry, created by the man who knows haute couture best—TIGI’s Global Creative Director, Nick Irwin. Here’s how he does it.