The Power of Hair Trends: Turn Buzzwords Into Profit Behind the Chair
Included with your BTC University membership
About This Course
Discover how to leverage viral hair trends to attract clients and increase profits. Learn the season's hottest styles, upsell luxury services, and turn buzzwords into revenue with BTC’s Steph Bong.
What You'll Learn
Trend Forecast: The season’s most in-demand looks to keep you ahead of the curve, attract new clients and keep them coming back
How viral hair trends directly impact your bottom line, shaping client demand and expectations—and how to leverage them for maximum profit
Proven techniques to upsell high-value services like glosses, glazes and blowouts, increasing client spend while delivering “luxury” results
Strategies to turn routine appointments into revenue-generating opportunities by encouraging clients to explore new, trend-forward services
Course Chapters
7 chapters- 1Introduction & Overview
- 2What is a Trend?
- 3Power of Trends
- 4BTC Trend Report
- 5Trendsetters & Influencers
- 6Buzzwords & Client Expectations
- 7Closing Insights



