How Hairstylists are Using this Groundbreaking Powder-to-Lather Shampoo
You’ve heard of shampoo bars and powders—but not of this caliber. The latest waterless shampoo innovations are not only more efficient, but they offer a deeper cleanse and richer lather than their earlier counterparts.
1. Here’s how waterless shampoos are more effective than liquids:
Why dilute a shampoo’s most effective ingredients? That was Small Wonder’s thought process when developing the Signature Shampoo. Powder-to-lather shampoos are made without water and damaging fillers that can dilute the effective ingredients (like corn starch and jojoba seed oil) designed to thoroughly cleanse the hair. The solution? Add water at the time of washing to activate and assure maximum efficacy.
Click here to add powder-to-lather shampoos to your backbar.
2. Here’s why hairstylists are reaching for concentrated formulas:
So many stylists are adding powder shampoos to their backbar because they are more cost efficient. A 2.5 ounce bottle of Small Wonder Signature Shampoo = 50 to 80 washes depending on hair density. “It lathers up so well which means less is more,” says Alexis Kawakami (@alexisdidmyhair) on Instagram. “It’s not diluted with water like a regular shampoo, which means your bottle will last you longer!”
Here’s what else to know about the powder shampoo:
- It gently cleanses, nourishes and restores moisture
- The SHINE37 complex is cruelty-free, color-safe and free of sulfates and parabens
- It is water-activated, improving the product’s shelf-life and efficacy
- No more mineral-like scents, Signature Shampoo’s fragrance smells like Amalfi Lemons, Cedarwood and Casablanca Lillies
- The waterless formula’s bottle is travel/TSA-friendly
- The packaging is designed to prevent water/moisture from getting inside
3. Follow these steps to use powder shampoos on your clients:
The Signature Shampoo can be used on any client for any service that requires a wash.
Here’s a step-by-step breakdown of how to use it on your clients:
- Wet your client’s hair.
- Dispense the powder onto wet hands by turning the bottle upside down and squeezing it.
- Activate the shampoo by rubbing hands together for 5 to 10 seconds.
- Work into the wet hair to create a rich, luxe lather. For thicker hair, dispense more shampoo as needed.
- Rinse and condition as normal.
4. These clients are good candidates for waterless shampoos:
Small Wonder Signature Shampoo’s gentle formula makes it perfect for clients of all hair types and textures, including:
- Lightened hair
- Color-treated hair
- Straight, wavy and curly hair
- Fine and thin-density hair
- Thick-density hair
Here’s a look at finished styles that were washed with the Signature Shampoo:
Better for your clients’ hair and the planet. Click here to shop these groundbreaking luxurious powder shampoos.
