The Problem and Solution For Helping Your Client Style Their Own Hair
What’s one of the biggest problems your clients face after they leave the salon? Let us take a wild guess—it has everything to do with them trying (and probably failing) to recreate their salon style at home. We went to BTC Team Member Kelly O’Leary aka @hairbymisskellyo for her go-to styling and teaching methods so her clients can always recreate the look. Check out her tips and the tools she uses below!
The Problem: Clients can’t recreate their salon style.
- Whether clients want tight curls or lived-in waves, not everyone has the dexterity to curl their own hair with a flat iron or curling iron.
- Some clients can create the look they want on one side of the head, but not the other.
The Solution: Use a client-friendly tool and explain how to use it.
- Get on your client’s level—style their hair with something they can take home and use on their own, like the new CHI LAVA Pro Spin N Curl 1-Inch Ceramic Rotating Curler.
- Watch the video below of @hairbymisskellyo using the iron on her client!
A post shared by Winnipeg, Canada Pulp Riot (@hairbymisskellyo) on Jun 22, 2018 at 6:02pm PDT
- “This tool is a great conversation piece, and it doesn’t really take any additional time booked,” says Kelly. “I typically take 45 minutes for a cut and style, and in the last five minutes, I’ll give my clients a few tips, show them the correct products and snap a pic.”
The Tips: Here’s how Kelly trains her clients on the tool!
- Get clients to hold the Spin N Curl—have them push the buttons and explore the settings.
- Then, show them how to use it—explain how to change the direction of the curl, how long to set it for and the importance of using a heat protector (like the CHI 44 Iron Guard Firm Hold Protecting Spray!).
- “If they are still nervous about it, I will show them how I do it on my own hair,” says Kelly. “It’s a great way to show them the hand motions, then they can mimic you as you guide their hands.”
- Explain how much hair they should be curling at once—suggest 1 to 1½-inch sections.
Bonus Tip: Host a styling class!
- Try selling 10 tickets to a group of friends—buy some snacks, create little swag bags and offer tips while they all practice easy styles on their hair.
- This is an easy way to get more people into the salon and buying products.
- “Make styling fun! This tool [the Spin N Curl] definitely helps with that,” says Kelly.
