As every artist knows, inspiration can be found in the most unexpected places. One day an idea sparks to life, inspired by a single moment, and nothing is the same. For Pai-Shau founder Zohar Paz, it all began in Vietnam. It was there, while visiting a remote village, that he first discovered the culture—more specifically, the people practicing an ancient bathing ritual using a variety of local, steeped tea leaves. This beauty ritual produces a powerful tea complex that results in numerous benefits for the hair.

Zohar immediately realized that he’d stumbled upon something special and…