
Artist—Aleck Zajac, Amy C., Eric Vaughn, Grace Joo, Jeffrey Robert, Jessica Jewel, Kelsey Crawford, Lo Wheeler Davis, Ricardo Jara, Roxy Akopyan
By Nicki Perry·May 08, 2026
Platinum pearl, icy blonde, baby white…no matter what you call it, there’s no question that white hot hair was one of the top color trends of 2018. And it’s not going anywhere in the new year! So click through the slideshow to see our top 10 most-viewed platinum formulas, screenshot to save your faves and then get the deets for each look below.