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New Hair Launches: 2025's Latest Product & Tool Innovations

By Kelsi Zimmerman·March 06, 2025

Monthly Launch List: 10 Hair Products That Launched in February 2025

A new month means new hair products and tools to improve both your clients' hair and your life behind the chair. February 2025 saw a range of new launches from overnight treatments to new color lines to bigger and better hair tools from brands like amika, Kevin Murphy and ghd.

Read on for a look at the industry's latest innovations to add to your arsenal.

1. amika's Midnight Mender Overnight Strength Repair Treatment

Get ready to wake up with stronger, softer and smoother hair…

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