Matrix Celebrated the Launch of Super Sync in Los Angeles

Matrix Launches New Demi Color Super Sync at Splashy L.A. Party

Lights, camera, Super Sync! Matrix lit up Los Angeles with a high-energy, pink carpet affair to celebrate the launch of Super Sync, the brand’s new pre-bonded, do-it-all alkaline demi-permanent color. Held in the heart of Hollywood, the event brought out top talent, influencers and color pros for a day (and night) packed with inspiration, transformation and a whole lot of shine.

The festivities kicked off with an exclusive masterclass led by Matrix Global Brand Ambassador Sharon Spellman (@sharon.simplyinsane), who spotlighted Super Sync’s triple-threat benefits: bonding protection, glossy fade-out and seamless gray coverage. Attendees got hands-on with the new demi before being whisked away to the main event.

That evening, the party continued at Serra on Vine, just steps from the Walk of Fame. Guests entered a Super Sync wonderland complete with a decked-out demo salon, a magazine cover-inspired photo booth and a gifting suite full of Matrix must-haves. Brand ambassadors including Miguel Gato (@migueldoeshair), Carlos Rojas (@colorbycarlos), Castillo Bataille (@castillo_13), and Constance Robbins (@constancerobbins) mingled with attendees and showed off their signature looks.

Scenes from the Super Sync event:

Photo courtesy of Matrix

Among the color transformations created exclusively for the launch:

Smoky Bronde by Sharon: A dimensional brunette-meets-caramel blend with full gray coverage and a seamless melt.
Opalescent Blonde by Matrix Technical Director Lenny Strand (@lennystrand): A silvery-gold “old money” blonde that’s as rich as it is radiant.
Citrus Ginger by Constance: A warm, red-copper fusion that flatters every skin tone and offers a softer, more natural grow-out.

Each look proved Super Sync’s versatility, shine and pro-level performance—perfect for modern colorists seeking efficiency and artistry in one tube.

Learn more about Super Sync here: