Why “Controlled Warmth” Is The Key To Cool, Bright Blondes

You spend hours foiling, only to be left with a blonde that lacks any brightness—where did you go wrong? With the right formulation tools and roadmap to build dimension to pack a punch of blonde pieces, you can achieve a cool blonde that’s also reflective and enhances your client’s natural tones. The secret is simple—but not always easy: Controlled warmth. That’s why we tapped color specialist Lisa Tucker (@rootedwithlisa) for creative strategies to mix warm and cool tones, use coolness to further blend grays, roadmaps for dimension…