Hair Myths vs. Truths: What Your Colorist Wants You To Know

The next time your client says they prefer their drugstore haircare routine—silent tears in the break room!—after you've spent hours perfecting their color, hand them this. We're breaking down five haircare truths every colorist wants their guests to know: the most important products to invest in, why masks do NOT replace conditioner and the final haircare step most clients skip.

1. Myth: Going Dark Will Make Your Hair Healthy 

Remember, covering bleached hair with a darker color will not make the hair healthy. When…