For the brand’s 2017 #thebtcshow presentation, Joico brought together haircoloring masters Vivienne Mackinder and Mark Minetti and social media stars @stylistricardosantiago, @phildoeshair and @larisadoll for a show overflowing with color. So many models. So many formulas. So much education. While we can’t give everything away, we CAN share a few of our favorite formulas from the presentation. Check ‘em out!
