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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

Hair Color Haircuts Celebrity Styling Business Collections Extensions Texture Men's Haircare Nails Celebrity

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All Styling Texturizers

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All Bond Builders Clarifying Color Depositing Curl Reactivation Spray Detangler Foam Gel Hairsprays

GAZAR® Collection

ConditionersSEVEN Haircare

GAZAR® Collection

Blow-Dry Concentrate

BlowoutsMoroccanoil

Blow-Dry Concentrate

Esquire Grooming

HaircareEsquire Men's Grooming

Esquire Grooming

SuperPlump®

Heat Protection

Pomades/ Pastes

Styling Products

ColorProof

SuperPlump®

Flat-Tip Hair Extensions

Hair ExtensionsDonna Bella Hair

Flat-Tip Hair Extensions

Volume Dry Shampoo

Dry ShampooKenra Professional

Volume Dry Shampoo

New York Silk Texturizing Balm

StylingECRU New York

New York Silk Texturizing Balm

Neon Collection

ConditionersPaul Mitchell®

Neon Collection

Bombshell Series

Hair ColorGKhair

Bombshell Series

Full Dry Volume Blast

StylingLiving Proof

Full Dry Volume Blast

Acacia Protein Collection

ConditionersECRU New York

Acacia Protein Collection

Opulent Volume Collection

ConditionersPai-Shau

Opulent Volume Collection

The Range by Label.M

Conditionerslabel.m

The Range by Label.M

POWER BLONDE Balayage Clay Lightener

Hair ColorScruples

POWER BLONDE Balayage Clay Lightener

Fuel

Fuel

Bamboo Beach by Alterna

ConditionersAlterna Haircare

Bamboo Beach by Alterna

CHI 44 Iron Guard Style and Stay Firm Hold Protecting Spray

Heat StylingCHI

CHI 44 Iron Guard Style and Stay Firm Hold Protecting Spray

Full Thickening Cream

StylingLiving Proof

Full Thickening Cream

Blow-Dry Concentrate

StylingMoroccanoil

Blow-Dry Concentrate

Sexy Hair Matte Texturizing Clay

StylingSexyHair

Sexy Hair Matte Texturizing Clay

Tigi® Bed Head Volume: #Makeitmassive

Tigi® Bed Head Volume: #Makeitmassive

Oribe Trio of Modern Textures

Oribe Trio of Modern Textures

Hairfinity Advanced Haircare

ConditionersHairfinity

Hairfinity Advanced Haircare

Hairdo® Styleable Extensions

Hair Extensions

Hairdo® Styleable Extensions

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