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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED
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Hair Color
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Paul Mitchell®
Tea Tree Lavender Mint Nourishing Oil
Styling
Paul Mitchell®
Tea Tree Lavender Mint Defining Gel
Men's
TIGI
Lion Tamer™ Beard & Hair Balm
Heat Protection
Heatless
Leave-In
Mousse
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Wigs
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Joico
JoiGel Firm
Styling
Biolage
Hydra Foaming Styler
Styling
Paul Mitchell®
FIRM STYLE Super Clean Sculpting Gel®
Haircare
Redken
Frizz Dismiss Rebel Tame Heat Protective Leave-In Cream
Flat Irons
Bio Ionic
GrapheneMX™ Styling Iron 1″
Haircare
DevaCurl
Wash Day Wonder™
Styling
DevaCurl
High Shine
Styling
Design.ME
Gloss.ME
Styling
Amika
Bushwick Beach No-Salt Wave Spray
Styling
PRAVANA
Texture Balm
Styling
Oribe
Styling Butter Curl Enhancing Crème
Haircare
Oribe
Moisture & Control Deep Treatment Masque
Styling
Oribe
Priming Lotion Leave-In Conditioning Detangler
Styling
Oribe
Curl Gelée For Shine & Definition
Barbering
Victory Barber & Brand™
Super-Dry
Heat Styling
Victory Barber & Brand™
PRIMER Volume & Texture Tonic
Hair Extensions
Hairdo
23″ Long Wave Pony
Styling
Redken
Frizz Dismiss Anti-Static Oil Mist
Styling
Schwarzkopf Professional
OSiS+® Topped up
Styling
OSiS+® Magic
Styling
Kenra Professional
Kenra Platinum Texturizing Mist 6
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