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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED
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Hair Color
Haircuts
Celebrity
Styling
Business
Collections
Extensions
Texture
Men's
Haircare
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Men's
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Victory Barber & Brand™
Modern Rebel Grooming Kit
Barbering
Victory Barber & Brand™
Classic Gentleman's Grooming Kit
Men's
Victory Barber & Brand™
POMADE
Men's
Victory Barber & Brand™
Claymore
Men's
American Crew®
Matte Clay
Men's
TIGI
Lion Tamer™ Beard & Hair Balm
Men's
Paul Mitchell®
Grooming Cream
Barbering
Victory Barber & Brand™
Super-Dry
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Victory Barber & Brand™
PRIMER Volume & Texture Tonic
Beard Care
Paul Mitchell®
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Wahl Professional
5 Star Finale
Barbering
Wahl Professional
100 Year Cordless Clipper
Barbering
Wahl Professional
5 Star Retro T-Cut
Barbering
Wahl Professional
5 Star Mentor Detachable Blade Clipper
Beard Care
Victory Barber & Brand™
Beard Oil
Men's
Floyd's 99 Barbershop
Texture Powder
Men's
Esquire Men's Grooming
Grooming Spray
Men's
Esquire Men's Grooming
Defining Paste
Men's
American Crew®
Boost Powder
Men's
American Crew®
Fiber
Men's
American Crew®
Light Hold Texture Lotion
Men's
TIGI
Press up Body Building Style Foam
Men's
TIGI
Thick-Up Line Grooming Cream
Haircare
TIGI
Dense up Styling Building Shampoo
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