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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

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Manufacturer Events

Paul Mitchell® Opens Dreamhouse Doors With "World of Barbie™"

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6 Ways You Can Use OLAPLEX That You Didn't Know!

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The Instant Blonde Treatment That Will Make You Hundreds

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4 Tips to Formulate Warm Blondes Without Brass

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How-To: Custom Teasylights Without the Tease

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3 Perm Rules to Break!

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Permanent Color

3 Permanent Color Hacks to Save Time + Make More Money

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Toning/Glossing

Tap + Tone: How To Make the Money Piece Pop

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BTC Hair Trend Report

Coachella 2023: 10 Celebrity Hair Looks We Loved

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15 FREE Classes to Take For Hairstylist Appreciation Week

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3 Toning Tips For Every Client's Best Blonde

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Vernon François Joins Ulta Beauty Pro Team of Industry-Leading Artists & Educators

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Pro Beauty Events

Felps Professional USA Debuts NEW Innovative Treatment at America's Beauty Show 2023

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Clipper & Trimmer Blade Guide: When To Use Each One

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3 Tips For a Faster, Smoother Silk Press

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The New Wahl Barber Academy is Opening in Chicago

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MY SALON Suite® Announces Unlock Your Dream Suite Contest Winner

Celebrity Stylists

Rossano Ferretti Tells All: How the "Invisible Haircut" Changed the Industry

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Product Launches

Spring 2023's Pro Beauty Product Launch

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5-Minute Tax Guide For Hairdressers

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Blondes With Hard Water Buildup? Read This For the Fix

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Try This Purple Shampoo Toning Cheat You Didn't Know

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Product Launches

Paul Mitchell Launches Complete Bond-Building System, Bond Rx

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ANDIS® Global Education Team Welcomes 2 Female Barbers

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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