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The Biggest Hair Color Trends of Summer 2024 · Behindthechair | Behindthechair.com

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BTC Hair Trend Report

The Biggest Hair Color Trends of Summer 2024

By Ali D.·May 08, 2026

5 Hair Color Trends That Are Going Viral For Summer 2024

Our clients want low-maintenance summer hair color—REJOICE! Gone are the days of blasting through the "brassy" colors, touching up money pieces and clarifying sunscreen out of a platinum hairline. This summer, sun-kissed brunettes, naturally-there tones and believable bleach blondes are all the craze.

Save the color formulas, foiling techniques, inspo photos and more below to quickly (and confidently) create your client's summer look.

#1. Strawberry Blonde

She's sweet, she's different, she's...not copper, but not blonde? 🍓 First things first: Set expectations during the consultation

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