This transformation was one of the best we saw in the past year, and you all totally agreed—this before-and-after shot got more than 12,000 likes on our Instagram! Paul Felipe (@paulfelipebeauty) from Bella Salon and Spa in Minneapolis took 10 years off his client. Check out his process, pricing and pics! Want to be featured? Tag your pics to #behindthechair! First off, Paul made it clear to his client—and himself—that this was going to be a time-consuming, costly process. “As with anything, a great color, great cut and great design take a plan, time and patience. Plan your work, then (more…)
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Use Formula A in a global, off-scalp application. Process, checking frequently.
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After 45 minutes, rinse and apply Olaplex No.2 for 10 minutes. Shampoo, condition and dry the hair.
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Apply Formula B to areas needing more lift. “Sometimes it’s easier to use foils in these areas for more control, which is what I chose to do,” Paul says. Process to a pale yellow.
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Rinse and apply Olaplex No.2 for another 10 minutes. Lightly shampoo and condition.
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On dry hair, apply Formula C to new growth, process for 15 minutes, then apply to the ends for an additional 15 to 20 minutes. “Always check throughout processing to ensure consistency,” Paul says.
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Rinse and apply Olaplex No.2 for another 10 minutes. Shampoo, condition and style.






