The Eurovision International Song Contest 2024—aka “The Olympics of Song and Lyrics"—was recently hosted by Malmö, Sweden. With 2.3MM viewers tuning in for the Grand Final to watch the world’s biggest live music event, we found ourselves backstage in the true beating heart of the competition: “The Moroccanoil® Bubble.” The presenting sponsor invited BTC Editors and Influencers to an exclusive look inside the luxe salon destination for all things hair and beauty. 

The Bubble is not only where every artist (referred to as ‘delegates’) and dancer performing gets their hair done for the show, but where…