How-To: Coachella 4-Strand Knot Braid

We know, Coachella is blowing up your feed right now—thank God, right?! As the official start of festival season, Coachella means endless inspiration for you as, all summer long, your music-loving clients will flock to your chair to get festival-ready.   Well guess what? BTC is in Cali RIGHT NOW with the label.m team getting the lowdown on the hottest styles this season has to offer. One of our favorites so far? This textured, four-strand knot braid (which sounds complicated but is actually super simple to create). Because it’s Coachella, this look has to be lived-in, so be sure to start with some “backcomb in a bottle,” label.m (more…)